Vision
ByWhere there is no vision, the people perish Proverbs 28:19
The ancient proverb could be restated in development as “Where there is no vision the project fails”.
It is important the every product has a vision. The vision makes the intangibles of the project understandable. The vision gives the road map of the who, why, what and when of the project.
- Who are our customers
We must understand who will be using our product. Product focused on actual customer requirements will help keep it lean and easier to develop. - Why is the product being developed
Again this focuses on the customer. There must be a compelling reason for this product. Will it help the customer to be more efficient in their work? Are we working to keep ahead of the competition by providing innovative features? - What are the critical features of this new product
Do you know what is needed to make the product a success? What are the top priority features the customer desires. - When do we need to deliver
The time box constraint. Product must be delivered to the customer for it to be useful.
The vision can always be referenced when there are decisions to be made about the product backlog. It helps set priorities and make sure the the most critical features are released.
With out the vision how can the team know when they have reached their goal?